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About The Retail Coach

The Retail Coach, founded in 2000, is a national retail consulting, market research and development firm that combines strategy, technology, and creative expertise to develop and deliver high-impact retail recruitment and development strategies to local governments, chambers of commerce, and economic development organizations. The Retail Coach offers a fully customized system of products and services that better enable communities to maximize their retail development potential. Their experience in leading municipalities in over 650 communities in 40+ states will create better, stronger places to live and work.

 

For more information on The Retail Coach, visit theretailcoach.com

Caroline Harrelson and other industry Insiders spill the truth on tariffs, Retail trends, and more.

  • Writer: The Retail Coach
    The Retail Coach
  • Aug 7
  • 1 min read

Updated: Aug 8

Creating a retail-based experience to meet the needs of the next-generation consumer will be integral to the future of the retail market, experts said during the Business Record’s Project 515 discussion on May 29.

The Business Record brought together panelists from a broad spectrum of the retail sector to learn more about challenges the sector is facing, strategies being used to address those challenges, and to take a look at trends and the future of the sector over the next year.

Panelists who participated in the discussion included Mike Draper, owner of Raygun; Caroline Harrelson, strategy director at The Retail Coach; Aaron Hyde, senior vice president at JLL; Kara Kelso, co-owner of Slow Down Coffee Co. and commercial agent with NAI Iowa Realty Commercial; and Peter Ralston, associate professor and the director of the Ivy Supply Chain Forum at Iowa State University.

They shared their thoughts on topics ranging from the effect tariffs are having on the sector to the need to have a good mix of national, retail and local businesses in order for the sector to be successful.



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